P005 → Coca-Cola: Bubbles
The typical Olympics fanatic is doing more than just watching the events- they are second (or third screening) to check stats, schedules and gossip. Tara and I wondered, what if we were able to continue the conversation with the viewer on their TV? With Bubbles, we did.
By working with Cloneless Media, we were able to concept, execute and air topical spots in five minutes. We launched this during the Sochi Olympics and were able to use these commercials to comment on topical events like the opening ceremony and men’s alpine skiing.